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PPC (Adwords)-(Course Details)
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PPC Training Module

  • ·         Introduction to Online Advertising & Adwords

    ·         Adwords Account & Campaign Basics

    ·         Adwords Ad Formats

    ·         Policies & Ad Quality Issues

    ·         Adwords Targeting & Placement

    ·         Adwords Bidding & Budgeting

    ·         Adwords Remarketing

    ·      Optimizing Performance

    ·     Mobile Advertising

    · Display Advertising on the Google Display Network

    ·     Performance Monitoring & Conversion Tracking

    ·    Overview of Local Business Listings & Maps

    ·    Selling & Representing Adwords

    Bing Ads

    ·      Introduction to Microsoft adCenter

    ·       Editorial Guidelines

    ·    Landing Page Relevance and Quality Guidelines

    ·     Intellectual Property Guidelines

    ·      Getting Started – Accounts and Campaigns

    ·      Bing Budgeting

    ·         Targeting

    ·         Click Quality

    ·         Tracking Performance

    ·         Optimizing Performance

    ·         Budgeting and Billing

    ·         Campaign Optimization

    ·         Bing Ads Targeting

    Facebook Ads

    ·         Communicating Value of Display

    ·         Plan a Campaign

    ·         Generate Creatives

    ·         Implement a Campaign and Ad Groups

    ·         Measure Performance

    ·         Optimize and Refine

    LinkedIn Ads

    ·         Communicating Value of Display

    ·         Plan a Campaign

    ·         Generate Creatives

    ·         Lead Generation Advertising

    ·         Implement a Campaign and Ad Groups

    ·         Measure Performance

    ·         Optimize and Refine

    ·         Linkedin CPM Advertising Model

    Twitter Ads

    ·         Build your base

    ·         Twitter Ads companion

    ·         Twitter Ads glossary

    ·         Ads editor

    ·         Ads pricing

    ·         Promoted-only Tweets

    ·         Promoted Trends

    ·         Promoted Tweets

    ·         Promoted Accounts

    ·         Create a Followers campaign

    ·         Create a Leads Campaign

    ·         Create a Tweet Engagement Campaign

    ·         Create a Website Clicks

    ·         Create an App Installs

    ·         Setting up App Cards

    ·         Event targeting

    ·         Geo, gender, and language targeting

    ·         Keyword Targeting

    YouTube Ads

    ·         Display ads

    ·         Overlay ads

    ·         Skippable video ads

    ·         Non-skippable video ads
       

    Google Adsense

    ·         Introduction to Google Adsense

    ·         Google Adsense Approval Process

    ·         How to Get Relevant Adsense Ads

    ·         Google Adsense Ad Format Sizes

    ·         Making Money with Google Adsense

    ·         Google Adsense Ad Colors

    ·         Google Adsense Revenue Sharing

    ·         Google Adsense Optimization Tips

    Google Analytics

    ·         Analytics Setup

    ·         Installation Techniques

    ·         Campaign Tracking & Analysis

    ·         Interpreting Essential Website Data

    ·         Motion Charts

    ·         Advanced Segmentation

    ·         Custom Reporting

    ·         Advanced Filters

    Highlights

    ·         SEO,PPC  Tools

    ·         Live Projects

    ·         100% Job Assistance

    ·         Resume Sending

    ·         FREE SEO Notes, Video

    ·         Personality Development

    ·         Monthly Work Reporting

    ·         Monthly Rank Reporting

    ·         Monthly Google Analytics Reporting

    ·    FREE Telephone & Email Support